Equidad
Equidad is a fun, passionate skincare brand. The main concept for this logo is to create something simple yet memorable using a pictorial style.
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Logo Process
The logo is built from the half-circle to represent the letter E and the globe as well as the half cannabinoid leaf to represent life and equity. I combined the two to represent one unified logo. The aim was to create a friendly, confident, and trustworthy brand overall.
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